About This Project
Recently, Dr. Nanna of Polkadot Pediatrics realized that she needed to modernize her marketing efforts to bring her digital presence more in line with the 21st-century practice that she was actually running. In addition to raising awareness, she also wanted something that acted as more of a true educational tool. She wanted patients to be able to come in with a better understanding of what a pediatric dentist actually was, what happens during a first visit and more.
The team at HIP Creative got to work using a wide range of different techniques to Dr. Nanna's advantage. In addition to creating compelling videos that both raised brand awareness and brought in a higher number of patients, we also created several video testimonials that let real patients speak open and honestly about their experiences.
Large Number of Competitors
Engaging the Target Audience
Increase Brand Awareness
Maximize Return on Investment
Bring in a Larger Number of Patients
Facebook Video View Campaigns
Speaking of social media, Facebook Video View Campaigns were also utilized to help maximize return on investment as much as possible. Dr. Nanna was able to see the results of each video almost in real-time, letting her operate with the peace-of-mind and confidence that only comes with knowing that she is focusing her attention in all of the right areas.