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Efros Orthodontics has built a reputation as a practice where patients do more than straighten their teeth. They laugh, dance, and feel like part of the family. With multiple locations across the Hudson Valley and Capital District, Dr. Greg Efros and his team are known for creating confident smiles in a “fun center” atmosphere that patients look forward to visiting.
When Dr. Efros partnered with us, he was already investing in marketing but wanted clarity. He needed to know exactly where his money was going and how to optimize it for growth. Since then, Efros Orthodontics has not only grown in patient starts but also strengthened its systems, marketing performance, and community impact.
“The most important part was I needed to know where my money was going. I needed to know how to track it. HIP was perfect for that. I know exactly where I’m spending on Google, Facebook, Instagram—where the leads are coming from.”
— Dr. Greg Efros
Before partnering with us, Dr. Efros handled his marketing on his own. The challenge was not spending money, but knowing what worked and how to improve. With HIP, Efros Orthodontics gained visibility into performance across every platform and built strategies that delivered measurable growth.
Since 2019, the practice has more than tripled in size (from 2 to 7 locations) and has seen production increase by as much as 200 to 300%. Even in slower seasons, the momentum has stayed strong, including the single largest month Dr. Efros had ever had.
“HIP has definitely gotten me there. The more money I put into advertising, the more patients come to my office. HIP is different. Luke is different. He knows who I am, he knows my team, he knows my market. It is not just plug and play. It’s somebody to support me and grow together.”
— Dr. Greg Efros
Together, we designed a website that reflects the Efros Orthodontics personality. It is warm, fun, and professional. Patients can easily schedule a free consultation, explore braces or Invisalign, and even calculate payments online.
The site emphasizes convenience with same day braces, extended hours, and flexible financing. Combined with HIP’s marketing strategy, this digital presence connects new patients to the welcoming, family-like culture they experience in person.
Efros Orthodontics shows how the Patient Acquisition and Retention Framework (PARF®) turns clarity into growth. With the right systems, data, and coaching, practices can double in size, improve ROI, and create stronger patient experiences.
If you are ready to strengthen your systems, attract more ideal patients, and build sustainable growth, let’s connect. We will show you how PARF® can help you achieve results you can measure and momentum you can trust.
We’ll help you transform your practice to serve your patients better, empower your team, and build a business and lifestyle that are 100% sustainable.
The results will change more than just your numbers—they’ll change your life.
You’ve got a trusted advisor, a 60+ person team, and a proven system backing you up. All you have to do is be a great doctor—we’ll take care of the rest.
Through their partnership with HIP, Dutchess Orthodontics unlocked new levels of growth, achieving over 1,000% ROI in just 30 days. With strategic guidance, proven systems, and hands-on coaching, the practice continues to see stronger patient flow, higher conversions, and lasting momentum.
The results tell the story: 651 new leads in 2024 and a 930% return on ad spend. But the impact goes deeper. With HIP’s guidance, the practice improved conversion processes, streamlined follow-up, and aligned their team to maximize every opportunity.