When Sparkman Orthodontics joined with HIP, they had worked with many marketing agencies over the years. Dr. Sparkman, an orthodontist who has owned a practice for over 17 years, had his goals set and knew it would take the right partnership to reach those goals. The first goal was a new website. One that would wow patients and streamline the process of getting started with treatment. The second major goal was to reach $10 million in production within two years or less.
Get Results & Engage With Patients
Patients come to you for relief and help, but their backgrounds, conditions, and histories are totally different. As a periodontist, you need to be able to diagnose and treat a variety of issues, and your patients need to have confidence that you can truly help them.
As a result, you develop a unique connection with your patients and require a specific approach to marketing. Since you’ll need to engage with and educate your patients and they need to trust and work with you to make the process work, building that connection is one of a periodontal practice’s biggest challenges. The right approach to marketing can ensure that you build that all important connection and trust and that when your prospect is ready, they know where to go for help.
As a periodontist, your needs are unique. While some dental practices’ marketing needs are relatively straightforward, the nature of your business means that you need to be able to speak to the needs of the ones with specific periodontic needs – and build trusted connections with those who need you most. Properly targeting your efforts and engaging your prospects is key to success when it comes to marketing your unique proactive.
Our team is packed with specialists as well; our digital marketing experts come from a variety of disciplines and bring a unique skill set to your marketing strategy – one that gets results and keeps on giving. With a properly targeted strategy, compelling content and an irresistible call to action, we can give you the competitive edge you need to get the results you want.
Make Trusted Connections
Our approach to marketing addresses the needs of prospective patients every step of the way. We make sure your brand can:
It is helpful to have information covering the latest innovations and news on periodontics. By keeping patients aware of the latest innovations, news, and trends, you not only ensure they can find the up-to-date information they need, you also establish your practice as a reliable place to go for information. People will rely on you for the latest news about your industry and will be fully aware that you are up to date on the latest in dental technology.
Engaging content allows prospects to interact with your brand, whether they want to take a quiz, follow you on social media, or connect on multiple channels. When you engage with your prospective patients, you can be sure you are developing a connection that will serve you both well in the future.
Providing comprehensive and relevant content on a regular basis positions you as an expert and ensures that your patients know they can turn to you when they need help. Our team of skilled marketing experts will work with you to create a compelling strategy that targets the audiences you most want to reach and ensures you are forging the connections you want.
Start With the Right Strategy
One of the first things we do is learn about you, your practice and your unique approach to patients and periodontics. When we fully understand both what you do and your needs, we can craft a compelling strategy for your business.
Our team of marketing experts can create and implement a dynamic strategy designed to ensure your prospects are aware of your business and that they get engaged and stay engaged. When they’re ready to reach out for help, you’ll already have a trusted connection and relationship in place. By focusing on properly targeting your marketing and then serving up the most relevant campaigns and useful information, we can help you maximize your marketing ROI and ensure that you’re truly getting the most benefits from your marketing investment.
When you choose a marketing team for your practice, you do more than just optimize your efforts and generate brand-building materials that will serve you and your practice for years to come. You are also hiring a true specialist team and freeing up more of your time to focus on growing your business and serving the needs of a thriving periodontal practice.
Patient Acquisition & Retention Framework™
Getting Started: The Practice Discovery Exploration
To build a new patient acquisition machine, you need a blueprint, training, accountability, and transparency. This is where we discover your needs and how we can help you take your practice to the next level. This process will determine how we move forward together. Learn how you can build lasting client relationships, capture and retain leads, create raving fans for your brand, and grow your revenue steadily with our proven framework.
When we met Dr. Ana Castilla, she had been running her practice since 2013, growing it from averaging nine starts per month to now doing well over 1,000 starts per year. Since purchasing the practice, her model has evolved over the years, becoming more specialized and more in-tune with the demographic of her target patients.
Who We've Helped
Work With The Growth Partner Behind The Nation's Fastest-Growing Ortho Practices
Are you ready for a growth system that’s proven to drive exponential results for orthodontic practices of all sizes?
We’ll help you transform your practice to serve your patients better, empower your team, and build a business and lifestyle that are 100% sustainable.
We only have the capacity to onboard a few partners each month, so don’t wait! Book your call today.