Embarking on a dental startup journey can be a thrilling yet challenging experience for aspiring orthodontists and dentists. To shed light on this topic, we present the latest episode of the Grow Ortho Podcast, where Luke engages in a captivating conversation with Matthew Veatch, the founder of Veatch Consulting. With almost two decades of experience in the dental industry, Matthew shares invaluable expertise and insights into the key elements that lead to successful dental startups.

Meet Matthew Veatch: An Experienced Guide in the Dental Industry

Matthew Veatch’s journey in the dental industry has spanned nearly two decades, during which he has honed his skills in assisting startup dentists and orthodontists. He provides insights into the inception of Veatch Consulting and its transformative impact on numerous startup practices.

The Significance of Location Selection

Selecting the right location is crucial for the success of a dental practice. Matthew emphasizes the role of location in determining the potential for growth. He shares valuable tips on conducting market research to identify areas with high growth potential.

Budget Allocation for Marketing: A Key to Attracting Patients

Marketing plays a pivotal role in attracting patients to a dental practice. Matthew discusses the importance of allocating a budget for marketing efforts, encompassing digital marketing, community engagement, and traditional advertising.

The Ongoing Role of Marketing in Practice Growth

Consistent marketing efforts are vital for sustained practice growth. Matthew stresses the significance of continuous marketing strategies to build a loyal patient base and maintain a positive reputation.

Expert Guidance to Avoid Common Pitfalls

Starting a dental practice comes with challenges and potential pitfalls. Matthew highlights how Veatch Consulting offers expert guidance to help dentists and orthodontists make informed decisions and avoid common mistakes.

Proven Strategies and Systems for Success

Veatch Consulting has facilitated successful dental startups across the nation. Matthew shares some of the proven strategies and systems that ensure clients’ success, including streamlined credentialing services, team building, and leadership training.

Leadership: The Key to Sustainable Growth

Beyond technical expertise, leadership skills are vital for dental practice owners. Matthew emphasizes the role of leadership in fostering success and growth, including managing teams and motivating staff towards common goals.

Navigating the Post-Pandemic Economy

The dental industry faced unprecedented changes during the pandemic. Matthew and Luke discuss the impact of the post-pandemic economy on dental startups, including fluctuating interest rates and rising construction costs.


In this enriching episode of the Grow Ortho Podcast, Matthew Veatch imparts invaluable insights and advice for dental practitioners venturing into startups. From selecting the right location to implementing ongoing marketing strategies and building strong leadership, Matthew provides a comprehensive guide to ensure success in the dental industry. If you are considering starting your own dental practice or seeking to elevate an existing one, this episode is a must-listen for expert tips and strategies to stand strong in the market and become a leader in your community. Take a step towards building a thriving dental practice by tuning in to the episode now!

If you would like to get in contact with Matthew or to learn more about Veatch Consulting, you can visit the following links: website https://veatchconsulting.com/ or email matthew@veatchconsulting.com.


Episode Chapters:
00:00 – Intro
00:21 – Who Is Matthew Veatch and What is Veatch Consulting?
01:24 – What Are The Two Business You Run
02:44 – What Does The Average Startup Overlook
04:39 – How Does The Process Work
06:38 – What Are The Things That Go Wrong In A Start Up
14:46 – Why Does Location Matter
17:03 – Things To Consider Before Picking Your Location
18:17 – What Is Success To You?
18:53 – The Market Is Different Everywhere
19:48 – What is the landscape for start ups
22:19 – Hiring Staff In A Post Pandemic World
25:23 – How does leadership and the right mindset come into play with a start up?
27:37 – Developing A Leadership Team
28:58 – Final Thoughts