When Sparkman Orthodontics joined with HIP, they had worked with many marketing agencies over the years. Dr. Sparkman, an orthodontist who has owned a practice for over 17 years, had his goals set and knew it would take the right partnership to reach those goals. The first goal was a new website. One that would wow patients and streamline the process of getting started with treatment. The second major goal was to reach $10 million in production within two years or less.
"We were hoping for maybe a 5 to 10% increase..."
When we started working with Wentz Orthodontics, they were a thriving 9-office practice looking for moderate growth. After all, an 8-figure business can only scale so quickly, right?
Before they knew what hit them, Wentz was booking 61% more new patient exams than the previous year and dominating both paid and organic results through the Lubbock, Texas area.
Let’s take a look at what happened and how Wentz Orthodontics has added as much as $4.5M in gross production in a single year working with HIP.
HIP Helped Wentz
+4,101% Return on Investment
+$4.5M Revenue Growth In 1 Year
+500,000 Business Views On Google Maps
“We had a pretty established practice with nine locations. So we were hoping for maybe a 5% to 10% increase in new patients. But I looked last week, and we’re up to 61%, which I’ve never had before.”
-Dr. Ed Wentz
Optimizing Digital Strategy Sparked New Patient Growth
Wentz Orthodontics already had the strong branding you’d expect of a 9-location business. But they were still letting too much business slip through the cracks.
We helped to optimize their online presence by updating their website and adding professional video clips to their marketing toolkit.
In the process, we optimized their website for SEO to drive more traffic. And added online appointment scheduling too, which was a major factor in driving the 61% increase in new patient exams.
“I really feel that we’ve got a true partner. Somebody that we can work with that cares about our practice just as much as we do. I’m very thankful to be able to work with HIP.”
-Dr. Ed Wentz
Updated Google Business Profiles Reached 500 Million People
One of the biggest things Wentz had overlooked during their growth was the importance of Google Business Profiles.
While they had 9 locations, only 3 of those had active GBP profiles. Adding detailed profiles for the additional locations made it much easier for potential patients to find and contact them.
To date, their Google Business pages have generated 37,669 phone calls, sent 9,359 visitors to their website, and been viewed over 500,000 times on Google Maps!
Your Big Practice Needs Big Ideas If You Want To Grow!
It is easy to settle for what you already know, when you are running multiple practices. But Dr. Wentz knew settling meant their multi-location operation plateauing growth.
Instead Dr. Wentz opted for HIP to be in their corner. Not only did Wentz Orthodontics see immediate growth, they saw record breaking numbers across all nine of their offices. Leading to $4.5 million in revenue growth in just one year.
But you don’t have to wait for any magical number of locations before teaming up with HIP. We can help you reach the goals you have in mind today.
From extending your outreach to driving record breaking growth for your office, our Patient Acquisition and Retention Framework (PARF™) will transform how your practice does business.
Work With The Growth Partner Behind The Nation's Fastest-Growing Ortho Practices
Are you ready for a growth system that’s proven to drive exponential results for orthodontic practices of all sizes?
We’ll help you transform your practice to serve your patients better, empower your team, and build a business and lifestyle that are 100% sustainable.
We only have the capacity to onboard a few partners each month, so don’t wait! Book your call today.
When we met Dr. Ana Castilla, she had been running her practice since 2013, growing it from averaging nine starts per month to now doing well over 1,000 starts per year. Since purchasing the practice, her model has evolved over the years, becoming more specialized and more in-tune with the demographic of her target patients.
Patient Acquisition & Retention Framework™
In an effort to both establish a new brand identity and generate potential patients, we implemented our Patient Acquisition and Retention Framework™. This fully automated solution and turn-key framework was exactly what Knecht Orthodontics needed. We tracked a 481% ROI! And, Knecht Orthodontics is now a leading orthodontic practice with happy patients who are thrilled with their experience.
How Does it Work?
The Patient Acquisition and Retention Framework™ maximizes your ability to use patient data to connect with new patients, retain existing patients, and grow your practice. The framework is an information matrix that identifies, contacts, schedules, and maintains contact with the patient before, during, and after their treatment.