Stop Guessing.
Start Growing.
Forget surface-level tips and generic advice. We create resources that solve real problems and spark real momentum. You’ll find tools that are built to work in the real-world—no fluff here.
The GrowOrtho Podcast
Our GrowOrtho Podcast is your go-to resource for growing a thriving practice.
We’re here to pull back the curtain on what makes the top 1% of practices successful. Each episode is packed with real-world tips and proven strategies to help you optimize every part of your business—from your front desk and call center to consults, operations, and beyond.
Whether you’re looking to streamline your workflow or scale your practice, you’ll find the insight and inspiration you need right here.
Orthodontic Secrets Ebook
We specialize in helping orthodontists expand their practice by finding new patients, improving the patient intake process, positioning the practice as a provider of choice, and creating a practice culture employees and patients want to be a part of. We are so passionate about helping orthodontists become leading providers of choice that we are giving our playbook to you. We want you to see exactly how to grow your practice and the tools we have to offer to help you along the way.
The Secrets About Money They Never Told You In Dental School
Despite earning in the top 1% of incomes for 30+ years, 50% of physicians work beyond age 65 because they have to. With over 400 physician suicides annually and financial stress ranking as the second leading cause of professional burnout, high income clearly doesn’t guarantee financial security for healthcare professionals. This crisis affects thousands of doctors, orthodontists, and other medical professionals who’ve mastered complex procedures but remain financially illiterate despite impressive incomes—trapped in what experts call “golden handcuffs.”
Turn Your Practice Into a Profit Machine
Many dental practice owners work harder than ever with packed schedules and satisfied patients, yet find themselves wondering where all the money went at month-end. The immediate assumption is overspending, but according to CPA Morgan Hammond, who has worked exclusively with dental practices for 15+ years, this assumption is not only wrong—it’s preventing practices from solving their real problem. The counterintuitive truth: The #1 profitability killer isn’t overspending—it’s poor collections.
The Partnership That Could Double Your Practice
Your most loyal team member may be unknowingly blocking your growth—and costing your practice over $50,000 a year. Discover how HIP and the Scheduling Institute help turn good intentions into high-converting systems that fuel predictable, scalable success.
SEO For Orthodontic Practices – A Complete Guide
Learn how SEO for orthodontic practices can attract more patients searching for braces and Invisalign. Discover proven strategies to rank higher in local search results, optimize your Google Business Profile, and grow your practice without relying on expensive ads. Get actionable tips from orthodontic SEO experts.
Stop Chasing Tactics: Why Understanding Consumer Psychology Beats Every Marketing Trick
Discover how dental marketing psychology can transform your practice. Learn the consumer behavior strategies that convert more patients than demographics alone. Stop chasing tactics and start understanding what makes patients buy dental services.
Connection Closes 50% More Dental Cases Than YOUR Credentials
Learn proven dental case acceptance strategies from Dr. Michael Sonick’s 40+ years of experience. Discover how storytelling, vulnerability, and patient-focused communication can transform treatment presentations and boost case acceptance rates in your dental practice.
Meet The Masterminds Behind Your Growth
You’re not hiring a vendor. You’re gaining a team—growth consultants, creative minds, strategists, media buyers, and trainers who are obsessed with your results.
We operate like masterminds, not marketers—fueled by the principles in Master Your Mindset and driven to think bigger, push boundaries, and lead with purpose. At HIP, mindset isn’t a buzzword—it’s the foundation of how we solve, serve, and scale.
Here are just a few benefits of working with us:
- Experts In Practice-Specific Growth Strategy
- Laser-Focused On ROI, Not Vanity Metrics
- Certified Specialists in Paid Ads & SEO
- Experienced Trainers for Front Desk & TCs
- Creatives Who Understand Branding & Conversion
- Strategic Advisors Who Treat Your Goals Like Their Own
- Relentlessly Collaborative & Always One Call Away
Get More Starts, More Time &
More Freedom Today
We’ll help you transform your practice to serve your patients better, empower your team, and build a business and lifestyle that are 100% sustainable.
The results will change more than just your numbers—they’ll change your life.
You’ve got a trusted advisor, a 60+ person team, and a proven system backing you up. All you have to do is be a great doctor—we’ll take care of the rest.