October 13, 2025

Growth feels good. New signage. New markets. New potential. But here’s the catch: opening another location doesn’t guarantee success. It guarantees overhead, stretched resources, and thinner margins. One orthodontist learned this after years of splitting attention across multiple offices. His breakthrough? He closed a location everyone called a “goldmine.” His practice grew 50 percent in a year. True growth isn’t about multiplying offices. It’s about mastering what you already have before chasing the next opportunity.