Dr. Matt Brown of East Texas Orthodontics faced the challenge of merging two newly acquired practices with his existing three locations. Seeking to accelerate growth and improve operational efficiency, Dr. Brown partnered with HIP over a year ago. This partnership has been instrumental in driving substantial growth and optimizing the practice’s operations.
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Dr. Matt Brown of East Texas Orthodontics faced the challenge of merging two newly acquired practices with his existing three locations. Seeking to accelerate growth and improve operational efficiency, Dr. Brown partnered with HIP over a year ago. This partnership has been instrumental in driving substantial growth and optimizing the practice’s operations.
Dr. Brown was unhappy with his previous marketing provider, who had a “set it and forget it” approach and was difficult to reach. The practice also struggled with low new patient numbers, a moderate conversion rate, and a lack of effective outreach.
Additionally, Dr. Brown needed to streamline operations across multiple locations, each with varying levels of staffing and resources.
“One size fits all just wasn’t for me. HIP has really customized what we’re looking for. “
-Dr. Matt Brown
HIP’s support extended beyond marketing. We worked closely with Dr. Brown to identify opportunities and address challenges within the practice. This involved evaluating their schedule, conversion rates, and operational processes. With the increased patient flow from improved marketing, we provided guidance on scheduling, training, and empowering staff to manage the growth effectively. This holistic approach ensured that the practice could handle the surge in new patients smoothly and sustainably.
Recognizing that increased patient flow brought new challenges, we provided comprehensive support in practice management. Our team worked closely with Dr. Brown to identify opportunities for improvement within the practice. We evaluated schedules, conversion rates, and operational processes, offering guidance on scheduling, training, and empowering staff to handle the increased patient volume efficiently.
“HIP has accelerated us to the point where we have hit our two year goals in nine months. We hit fast-forward on our future plans.
-Dr. Matt Brown
Our first step was to revamp East Texas Orthodontics’ marketing efforts. We customized our approach to align with Dr. Brown’s brand and operational needs, ensuring a personalized strategy rather than a one-size-fits-all program.
This included redesigning their website and logo to enhance their online presence without a complete brand overhaul. The new website, combined with targeted advertising on Facebook and Google, significantly increased their visibility and patient engagement.
East Texas Orthodontics achieved significant growth and operational efficiency through HIP’s targeted strategies and personalized approach. If you’re ready to take your practice to the next level, reach out to us to discuss how our framework can help you and your team succeed.
If you’re ready to take your practice to the next level, reach out to us to discuss how our framework can help you and your team succeed.
Are you ready for a growth system that’s proven to drive exponential results for orthodontic practices of all sizes?
We’ll help you transform your practice to serve your patients better, empower your team, and build a business and lifestyle that are 100% sustainable.
We only have the capacity to onboard a few partners each month, so don’t wait! Book your call today.
Dr. Andrew Leland sought out HIP because he finally realized his “homemade” processes hit a plateau when it came to growth for his practice. After reading Luke Infinger’s Practice Growth series of books, he declared to his team, “we’re transitioning from a small orthodontic practice into an orthodontic business!”
Sherman Balhoff Orthodontics, a well-established practice in Baton Rouge, found themselves at a crossroads. With a legacy built by Dr. Kramer Sherman’s father and his partner, Dr. David Balhoff, the practice was stable but needed to grow to accommodate an expanding team of doctors.
In an effort to both establish a new brand identity and generate potential patients, we implemented our Patient Acquisition and Retention Framework™. This fully automated solution and turn-key framework was exactly what Knecht Orthodontics needed. We tracked a 481% ROI! And, Knecht Orthodontics is now a leading orthodontic practice with happy patients who are thrilled with their experience.
The Patient Acquisition and Retention Framework™ maximizes your ability to use patient data to connect with new patients, retain existing patients, and grow your practice. The framework is an information matrix that identifies, contacts, schedules, and maintains contact with the patient before, during, and after their treatment.
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