We're More Than Marketing.
We're a Movement.
Helping doctors win back their time, build unstoppable practices, and live the life they thought they’d have when they opened their doors.
HIP Was Born Out Of
One Bold Belief
The best marketing doesn’t just fill your schedule—it frees your life. We’ve served over 600 doctors with the mission of scaling their practices without burning out, working weekends, or guessing their next move.
Our mission? To give you more starts, more time, and more freedom.
Our Core Values
Bring Your Genius
We believe everyone has a unique brilliance to offer. We show up fully, lean into our strengths, and use our gifts to solve problems creatively and confidently.
Elevate Others
Success is a team sport. We listen, support, and celebrate each other—lifting teammates and clients higher with every interaction.
Drive Value
We don’t just check boxes—we move the needle. Every task, campaign, and conversation is rooted in delivering meaningful, measurable impact.
Own It
We take full responsibility for our work, our growth, and our results. If there’s a challenge, we step up, figure it out, and get it done.
Our Impact
By The Numbers
Our impact goes beyond the data—it’s about creating freedom, confidence, and momentum for every practice we serve. We measure success in real growth, stronger teams, and lives transformed through intentional strategy.
600+ Practices Served
400% Average ROI
$300M+ Production Driven
60+ Team Members
100K+ New Patient Starts
Thousands of Hours Saved
Meet The Masterminds Behind Your Growth
You’re not hiring a vendor. You’re gaining a team—growth consultants, creative minds, strategists, media buyers, and trainers who are obsessed with your results.
We operate like masterminds, not marketers—fueled by the principles in Master Your Mindset and driven to think bigger, push boundaries, and lead with purpose. At HIP, mindset isn’t a buzzword—it’s the foundation of how we solve, serve, and scale.
Here are just a few benefits of working with us:
- Experts In Practice-Specific Growth Strategy
- Laser-Focused On ROI, Not Vanity Metrics
- Certified Specialists in Paid Ads & SEO
- Experienced Trainers for Front Desk & TCs
- Creatives Who Understand Branding & Conversion
- Strategic Advisors Who Treat Your Goals Like Their Own
- Relentlessly Collaborative & Always One Call Away
Luke Infinger
Co-Founder + CEO
Justin Hual
Co-Founder + COO
Taylor Sohlberg
Director of Operations
Noah Todd
Director of Marketing Operations
Sarah Jaksich
Director of People Operations
Alli McGuire
Director of Finance
Alex Forero
Director of Sales
Jenna Chiaradio
Director of Partner Success
Harrison Bagdan
Senior Practice Advisor
Melissa Gardner
Practice Advisor
Kirsty Johnson
Sales Development Representative
Dr. Brice Giliam
Brand Ambassador / Orthodontist
MariAnn Mobley
Senior Practice Growth Advisor
Andrew Green
Practice Growth Advisor
Zaida Newton
Practice Growth Advisor
Lindsey Curry
Practice Growth Advisor
Kayla Brown
Practice Growth Advisor
Carrie Ivey
Partner Success & Support Team Lead
Haley Carter
Senior Partner Success Specialist
Candise Lloyd
Partner Success Specialist
Trinity Roy
Partner Success Specialist
Abby Garfias
Partner Success Specialist
Dominique Wright
Partner Success Specialist
Colin Pemberton
Partner Success Specialist
Adele Osorio
Onboarding Specialist
Lily Dominey
Onboarding Specialist
Josh Domond
Partner Success Specialist
Taylor Curtis
Partner Success Specialist
Nic Wilson
Partner Support Specialist
Renee Rosado
Partner Support Specialist
Alyssa Schweninger
New Patient Scheduling Team Lead
Julie Foster
New Patient Scheduling Specialist
Alisha Morin
New Patient Scheduling Specialist
Destinee Sims
New Patient Scheduling Specialist
Jess Parsons
Paid Search Team Lead
Sawyer Bergey
Senior Paid Search Specialist
Jasmine Dayton
Paid Search Specialist
Megan McInroy
Paid Search Specialist
Aidan Tucker
Paid Search Specialist
Tyler Beltz
Paid Search Specialist
Rachel Instone
Paid Social Team Lead
Tyler Barchek
Senior Paid Social Specialist
Corey Sechrist
Paid Social Specialist
Laura Ware
Paid Social Specialist
George Shaba
Paid Social Specialist
Erick Lopez
Paid Social Specialist
Mayde Sierra
Paid Social Specialist
Gretchen Gottwald
Director of Web Operations
Paul Cezanne
Senior Web Developer
Patric Velasquez
Senior Web Designer
Kari Newhouse
Creative Support Specialist
Caitlyn Cook
Creative Support Specialist
Zach Gardner
Full Stack Developer
Nathan Hill
Full Stack Developer
Hunter Stewart
Full Stack Developer
James Kuck
SEO Team Lead
Duncan Harrison
SEO Specialist
Dylan Martinez
SEO Specialist
Hanna Moore
Content Specialist
Matt Arnold
Creative Director
Zach Dykes
Creative Marketing Specialist
Angel Cifuentes
Digital Brand Strategist
Sam Maloyed
Automations Specialist
Anastasia Reyes
People Operations Specialist
Join Our Growing Team
Be a part of the team responsible for developing the framework that has grown more than 300+ orthodontic practices from coast to coast, from small towns to the biggest cities.
We’re looking for more than just team members. We’re looking for innovators who will stop at nothing to serve and lead our partners to reach their maximum potential.
We work hard, play hard, and have awesome benefits (medical, dental, unlimited time off, dogs…you know, the essentials)! Basically, we love what we do and it shows!
We believe anything is possible — and we’re just getting started. If you’re up for the challenge, apply to join our growing team today!
Get More Starts, More Time &
More Freedom Today
We’ll help you transform your practice to serve your patients better, empower your team, and build a business and lifestyle that are 100% sustainable.
The results will change more than just your numbers—they’ll change your life.
You’ve got a trusted advisor, a 60+ person team, and a proven system backing you up. All you have to do is be a great doctor—we’ll take care of the rest.