Patient Acquisition & Retention Framework (PARF™)
Working with HIP Creative means applying our unique PARF™ framework to your business for maximum results. Our services for marketing, branding, content, and advertising work together to build a self-sustaining system that’s fully automated and easy to manage for the long-term.
PARF™ maximizes your ability to use patient data to connect to new patients, retain existing patients, and grow your practice. This unique framework has helped our partners grow their revenue by more than 400%.
What’s included:
- PracticeBeacon Lead Management App by HIP
- HIP Medical Website
- Search Engine Optimization (SEO)
- Digital Ad Campaigns (Facebook & Google)
- Retargeting Campaigns
- Reactivation Campaigns
- Reputation Management
- Orthodontic Training Course: The Ultimate Guide to Becoming the Practice of Choice in Your Community
How It Works
Getting Started: The Practice Discovery Exploration
To build a new patient acquisition machine, you need a blueprint, training, accountability, and transparency. This is where we discover your needs and how we can help you take your practice to the next level. This process will determine how we move forward together. Learn how you can build lasting client relationships, capture and retain leads, create raving fans for your brand, and grow your revenue steadily with our proven framework.
Master Lead Follow-Up With Our PracticeBeacon App
Our proprietary lead conversion app, PracticeBeacon, will give your team the tools they need to master lead follow-up. Our system automates the boring stuff like texts, emails, and calls so your staff can spend their time talking to your new patients. This powerful app helps you capture leads, turn them into patients, increase revenue, manage your pipeline, and stay organized.
Explore Our Free Resources
The marketing evolution is in full swing, and any business that is not proactive in modernization will get left behind. You may already see this transition taking place, most notably in the form of patients that seek help online first before they call your office. The entity that provides the answers to their questions, in the most clear and informative manner, will gain the trust of that searcher – potentially leaving you in the dust. Discover our free resources that will help you take your practice to the next level.

Orthodontics
We know orthodontics. Our proven framework gives you the competitive edge to stand strong in your market. We get you in front of the right prospective patients at the right time. Our tried and true process reduces friction, making it easier than ever to engage, educate, and delight your patients.

Oral Surgery
Building a credible online presence doesn’t happen overnight, but with consistent digital marketing efforts, you can top search results and achieve your dream results in no time. We’ve implemented oral surgery marketing strategies and conducted field research that makes us confident that these methods lead to a significant increase in new patient appointments and periodontal practice growth.

General Dentistry
By drawing in more prospective patients and showcasing your expertise and professionalism, you will increase new patient appointments, and your dental practice will enjoy a huge increase in revenue.

Cosmetic Dentistry
We help you identify which digital marketing efforts work best for your practice — while you focus on what you’re good at: cosmetic dentistry. Our team will make sure your practice gets noticed and achieves your desired results.

Pediatric Dentistry
Our team of skilled marketing experts will work with you to create a compelling strategy that targets patients seeking pediatric dentistry services you want to reach most, and ensures you are forging the connections you want.

Implant Dentistry
By using these dental implant marketing ideas to reach an untapped market, you are elevating your practice to the next level of success. An effective marketing strategy for these devices will attract a new customer base that will increase the growth rate of your business and allow you to perfect more smiles than ever before.

Periodontics
We rely on a variety of methods to discover your goals, desires, and needs for your periodontic practice. We craft a compelling strategy designed to boost your brand awareness and allow you to connect with patients seeking periodontic services.