In 2019, Smile Direct Club was flying high. They promised to revolutionize the orthodontics industry and make a perfect smile affordable for everyone. Their bold marketing and quick growth brought them near-universal recognition. And with a market valuation of $8.9B, they seemed too big to fail. But just 4 years later, they’ve done just that. […]
Why Did Smile Direct Club Shut Down & What It Means for You Read More »
Effective Invisalign marketing for a dental practice can help you stand out in the highly competitive orthodontics market. While a marketing strategy can seem complex, expensive, or time-consuming, it doesn’t have to be. In this article, we cut through the noise to provide you with proven, practical strategies to attract and retain more Invisalign patients.
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Have you ever felt a surge of anxiety when you read the words “We need to talk”? The mere thought of those words can send your mind spiraling into a realm of worry, fear and apprehension. Feedback, in both personal and professional settings, often induces similar feelings of dread. However, feedback is an essential catalyst
Feedback Can Be Scary Read More »
In a world where 79% of people prefer to book healthcare appointments online, finding the best online dental scheduling software for your dental office is critical. The right choice will increase the return on your advertising spend and make it easy to keep existing patients loyal to your practice. Most scheduling software today integrates directly
Best Dental Scheduling Software 2024 Read More »
If you’re considering a career in oral health, becoming an orthodontist can be a fulfilling and lucrative career. According to Indeed.com, the average orthodontist makes $50,000 per year more than the average general dentist, which adds up to over $2M in lifetime earnings over the course of a career! It’s clear that becoming an orthodontic
How Long Does it Take to Become an Orthodontist? Read More »
Dental referrals have been a critical element of dental marketing strategies for decades. While other patient acquisition methods, like online advertising, have taken center stage over the past decade, word-of-mouth referrals are still essential to growing a profitable dental practice. Referrals don’t cost you anything and convert patients to patients more consistently than any other
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Unleash the Power of Hospitality in Dentistry What if you could turn your orthodontic practice into a beacon of excellence like the Ritz Carlton? What if every patient felt nurtured, respected, and cared for at every touchpoint? That’s exactly what Dr. Michael Sonick, a seasoned dentist and periodontist, accomplished in his 40 years of practice.
Master the Power of Hospitality in Dentistry with Dr. Michael Sonick Read More »
In a digital age where visual appeal is king, video commercials reign supreme in attracting new patients and helping your dental practice stand out and grab attention. This guide dives into creating dentist videos that capture attention, build trust, and highlight what makes your practice unique. Keep reading to learn how to leverage the power
Dentist Video Commercial Ideas For Local Exposure Read More »
Unleashing the Power of Persistent Learning and Progress Wouldn’t you want to know the secret behind Dr. Jamie Reynolds’ remarkable journey from a single orthodontic practice to a four-location empire? He humbly attributes his initial triumphs to “fortunate accidents and setbacks.” But as his venture expanded, he had to navigate the challenging waters of scaling
The Anti-Know-It-All — Thriving through Constant Learning Read More »
How long does it take to become a dentist? The answer seems simple: you’ll need about eight years of education after high school to become a licensed dentist. Those eight years include four years earning your bachelor’s degree and another four attending dental school. But it’s not always quite so simple. If you’re considering complex
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Unleashing the Power of Design Have you ever considered the impact of interior design on your orthodontic practice? Carolyn Boldt, an interior architectural designer from Crossfields Design, has revolutionized hundreds of healthcare practices through her innovative redesigns and new constructions. In a riveting discussion with our host Luke, she divulges the profound influence of design
Mastering Your Practices’ Space with Architecture & Interior Design Read More »
Do you dream of a thriving orthodontic practice? Of course, you do! And what’s the secret sauce behind every successful venture? Financial stability. It may not be the most glamorous aspect of your practice, but it’s undeniably crucial. You’re not just creating smiles; you’re building a business. What if you could tap into decades of
Empower Your Orthodontic Practice for Financial Success Read More »
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