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Developing Your Abundance Mindset: Introduction + Chapter 1 of Master Your Mindset

In the ever-evolving landscape of orthodontics, practice owners face a multitude of challenges. From emerging technologies to shifting consumer demands, it’s easy to fall into the trap of a scarcity mindset – a belief that there are not enough resources or opportunities to go around. However, those who embrace an abundance mindset are poised for […]

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Want to Grow Your Ortho Practice? Follow This Expert’s Advice

As an orthodontist, running a successful orthodontic practice requires much more than just excellent patient care skills. To truly thrive, you need savvy business acumen – something not always emphasized in residency programs. Hire Operational Leadership Before Adding Associates Many orthodontists hit a plateau around $1-2 million in production and think adding an associate is

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Why Did Smile Direct Club Shut Down and What It Means for You

Why Did Smile Direct Club Shut Down & What It Means for You

In 2019, Smile Direct Club was flying high. They promised to revolutionize the orthodontics industry and make a perfect smile affordable for everyone. Their bold marketing and quick growth brought them near-universal recognition. And with a market valuation of $8.9B, they seemed too big to fail. But just 4 years later, they’ve done just that.

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Effective Invisalign Marketing for Your Dental Practice

Effective Invisalign Marketing For Your Dental Practice

Effective Invisalign marketing for a dental practice can help you stand out in the highly competitive orthodontics market. While a marketing strategy can seem complex, expensive, or time-consuming, it doesn’t have to be. In this article, we cut through the noise to provide you with proven, practical strategies to attract and retain more Invisalign patients.

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How Long Does it Take to Become an Orthodontist

How Long Does it Take to Become an Orthodontist?

If you’re considering a career in oral health, becoming an orthodontist can be a fulfilling and lucrative career. According to Indeed.com, the average orthodontist makes $50,000 per year more than the average general dentist, which adds up to over $2M in lifetime earnings over the course of a career! It’s clear that becoming an orthodontic

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Dentist Referrals

5 Ways To Get Dentist Referrals In 2024

Dental referrals have been a critical element of dental marketing strategies for decades. While other patient acquisition methods, like online advertising, have taken center stage over the past decade, word-of-mouth referrals are still essential to growing a profitable dental practice. Referrals don’t cost you anything and convert patients to patients more consistently than any other

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Master the Power of Hospitality in Dentistry with Dr. Michael Sonick

Unleash the Power of Hospitality in Dentistry What if you could turn your orthodontic practice into a beacon of excellence like the Ritz Carlton? What if every patient felt nurtured, respected, and cared for at every touchpoint? That’s exactly what Dr. Michael Sonick, a seasoned dentist and periodontist, accomplished in his 40 years of practice.

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Dentist Video Commercials Ideas For Local Exposure

Dentist Video Commercial Ideas For Local Exposure

In a digital age where visual appeal is king, video commercials reign supreme in attracting new patients and helping your dental practice stand out and grab attention. This guide dives into creating dentist videos that capture attention, build trust, and highlight what makes your practice unique. Keep reading to learn how to leverage the power

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The Anti-Know-It-All — Thriving through Constant Learning

Unleashing the Power of Persistent Learning and Progress Wouldn’t you want to know the secret behind Dr. Jamie Reynolds’ remarkable journey from a single orthodontic practice to a four-location empire? He humbly attributes his initial triumphs to “fortunate accidents and setbacks.” But as his venture expanded, he had to navigate the challenging waters of scaling

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