Most dental practices run paid ads before they have built a real online presence, and that sequence is why the ads underperform. Luke Infinger of HIP Creative explains the Congruence Effect: why your brand and findability have to come first, and what the data says about the cost of getting it backwards.
The Brand Strategy Mistake Costing Your Dental Practice Patients! Read More »
Your biggest growth opportunity isn’t in the market. It’s in your database. Right now, six figures sit waiting in yesterday’s “not now” answers. When you build a reactivation rhythm—clean lists, simple offers, phone calls that serve, and paths to same-day starts—you unlock revenue that costs nothing to acquire.
Reactivation Beats Acquisition: Turn Yesterday’s “Not Now” Into Today’s Starts Read More »
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Aligner Profit Playbook: Pricing, Refinements, and Flow Read More »
Most practices try to buy growth with more marketing. That works until it doesn’t. If your systems leak, more demand just leaks faster. The sustainable path is a simple trifecta that turns attention into starts: marketing to create demand, tracking technology to see what’s happening, and coaching to improve what people do next. When you integrate all three, you get compounding gains. When you run only one, you burn money and morale.
The Orthodontic Growth Trifecta: Marketing, Tracking Tech, and Coaching Read More »
Unlock hidden growth levers, boost complex case volume, and future-proof your oral surgery practice with this data-rich eBook. Discover key insights, economic forecasts, and proven strategies to stand out in 2025 and beyond.
Download this strategic guide for orthodontists to learn when and how to hire associates, expand to new locations, and scale your practice with confidence. Practical insights, financial benchmarks, and proven systems from industry experts.
The Orthodontist’s Guide to Growth: Strategic Decisions on Associates & Locations Read More »
Discover the mindset and strategic frameworks that transform dental and orthodontic practices. In this compelling video sales letter, Jay Abraham and Luke Infinger reveal how to unlock hidden profits, boost case acceptance, and future-proof your practice with performance-based marketing and leadership systems.
The Big Lies in Practice Marketing with Luke Infinger & Jay Abraham Read More »
The best business names have a way of sticking in your head so that when you need them, they’re always on the tip of your tongue. A great dental practice name does just that, ensuring your dental office pops into the heads of your community when they need a cleaning, have an emergency, or are
Tips For Choosing A Dental Practice Name Read More »
Embarking on a dental startup journey can be a thrilling yet challenging experience for aspiring orthodontists and dentists. To shed light on this topic, we present the latest episode of the Grow Ortho Podcast, where Luke engages in a captivating conversation with Matthew Veatch, the founder of Veatch Consulting. With almost two decades of experience
Before Opening Your Ortho or Dental Practice…WATCH THIS Read More »
In the world of orthodontics, success is often fueled by passion, perseverance, and a growth-oriented mindset. Dr. Carter Thomas’s journey into the field started with a childhood dream inspired by his father, a pediatric dentist. However, fate had other plans, leading him to discover a fascination for orthodontics and a partnership that would shape his
Mindset Makeover for Orthodontists with Dr. Carter Thomas Read More »
Are you considering buying a dental practice in 2024? Congratulations! This comprehensive guide will walk you through everything you need to know about purchasing a dental practice and ensure you make an informed decision. From understanding the dental practice market to finalizing the deal, we’ve got you covered. Let’s dive in! NOTE: This article is
Buying a Dental Practice: The Ultimate Guide 2024 Read More »
In this episode, hosts Melissa and Luke have an engaging discussion about ‘Passion’, a core value at HIP. They kick things off by sharing their thoughts on what passion means to them. It’s not just about having a strong interest or hobby; it’s about something that drives you to do better and achieve more. They
How to Find and Harness Your Passion Read More »