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Healthcare

Using Videos to Grow Your Dental Practice

As a dental health provider, providing excellent service is no longer enough. You have to use a strong digital marketing plan to attract patients to your practice. Experts know that an effective marketing plan should include video ads on social media sites such as Facebook and Instagram. Luckily, dental and orthodontic practices are natural subjects […]

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Delivering a VIP Patient Experience

Today’s episode of All Things Business for Physicians features David Staughton from Melbourne, Australia, a geologist-turned-hospitality-entrepreneur-turned-business-growth-expert who is now a consultant for private practice owners. Tune into this episode to learn about: What makes or breaks the patient experience, and why practices often struggle with providing a good one. Why it’s so crucial to find and hire

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How to Keep Your Practice Compliant When Hiring

How to Hire New Employees for Your Medical Practice and Stay Compliant With Discrimination Laws One thing not covered in medical school is how to run a medical practice. Solo and group practices are usually organized so that the owning physician(s) or their practice manager conduct employment interviews. From posting the open position until making

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How to Run Your Medical Practice Like a Business

Dr. Erik Nilssen is a board-certified orthopedic surgeon specializing in foot and ankle surgeries. He’s our featured guest today on All Things Business for Physicians. You’ll learn the following in this episode: How innovation helps him achieve autonomy. What he means by a “medical pie chart.” Why embracing the negative emotions associated with entrepreneurship is essential to success.

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Office Culture Tips From Dr. Ben Fishbein

Today’s episode of All Things Business for Physicians features Dr. Ben Fishbein. He’s a board-certified orthodontist in the Pensacola, FL area and has been voted “Best Orthodontist” by local news outlets including the Pensacola News Journal and Pensacola Independent News. He’s also been recognized for his pro-bono work with the organization Smiles Changes Lives. Here are a few of the main things you’ll

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How To Not Get Burned by a Marketing Company

Today’s episode of All Things Business for Physicians features guest Dr. Nathan Patterson. Dr. Patterson is a Board Certified Plastic Surgeon with professional memberships in the American Society of Plastic Surgeons, the Florida Society of Plastic Surgeons, the American Medical Association, and is a Fellow of the American College of Surgeons. In this podcast you’ll learn about: What to look

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10 Ways to Improve the First Office Phone Call

First impressions are always important—that goes for the first time someone calls your medical facility or practice. How phone calls are managed, as a matter of fact, can greatly affect the relationships ultimately formed with patients. From that first phone call on, patients formulate opinions that affect their decision-making, including whether they will reward you

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The Importance of Accounting for a Healthcare Office

One of the best ways to explain the importance of accounting in healthcare settings is by using Revenue Cycle Management (RCM) as an illustration.  RCM, simply put, focuses on the main reasons for having such a thing as “accounting” to begin with. Accounting, after all, deals with the management of income and expenses.  There is

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