Cracking the Sales Code for Orthodontists – Pt. 1

Sales: A Misunderstood Concept? You’re an orthodontist. The word “sales” might conjure images of insistent folks trying to make a quick buck. But isn’t it time we redefine sales? At its core, isn’t it about addressing needs, offering solutions, and making lives better? As practitioners, isn’t our mission to rectify dental issues and gift our […]

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