Stop Guessing.
Start Growing.
Forget surface-level tips and generic advice. We create resources that solve real problems and spark real momentum. You’ll find tools that are built to work in the real-world—no fluff here.
The GrowOrtho Podcast
Our GrowOrtho Podcast is your go-to resource for growing a thriving practice.
We’re here to pull back the curtain on what makes the top 1% of practices successful. Each episode is packed with real-world tips and proven strategies to help you optimize every part of your business—from your front desk and call center to consults, operations, and beyond.
Whether you’re looking to streamline your workflow or scale your practice, you’ll find the insight and inspiration you need right here.
Orthodontic Secrets Ebook
We specialize in helping orthodontists expand their practice by finding new patients, improving the patient intake process, positioning the practice as a provider of choice, and creating a practice culture employees and patients want to be a part of. We are so passionate about helping orthodontists become leading providers of choice that we are giving our playbook to you. We want you to see exactly how to grow your practice and the tools we have to offer to help you along the way.
The Easy Growth Playbook: 5 Proven Shifts to Attract More New Patients Without Adding Stress to Your Day
Learn five proven marketing and workflow shifts that top dental and orthodontic practices use to double production without extra stress. Download the free Easy Growth Playbook and start scaling today.
The Anatomy of Sales: Influencing with Integrity in Orthodontics
Ready to scale your orthodontic practice but unsure whether to hire an associate or expand to multiple locations? This comprehensive guide reveals the exact financial benchmarks, compensation models, and operational strategies used by the most successful orthodontic practices.
The Oral Surgery Growth Compass: The Ultimate Market Insight Guide
Unlock hidden growth levers, boost complex case volume, and future-proof your oral surgery practice with this data-rich eBook. Discover key insights, economic forecasts, and proven strategies to stand out in 2025 and beyond.
The Orthodontist’s Guide to Growth: Strategic Decisions on Associates & Locations
Download this strategic guide for orthodontists to learn when and how to hire associates, expand to new locations, and scale your practice with confidence. Practical insights, financial benchmarks, and proven systems from industry experts.
The Big Lies in Practice Marketing with Luke Infinger & Jay Abraham
Discover the mindset and strategic frameworks that transform dental and orthodontic practices. In this compelling video sales letter, Jay Abraham and Luke Infinger reveal how to unlock hidden profits, boost case acceptance, and future-proof your practice with performance-based marketing and leadership systems.
Future-Proof Your Dental Practice: A Strategic Blueprint for 2025 & Beyond
This free eBook, Future-Proofing Your Dental Practice: A Strategic Blueprint for 2025 & Beyond, reveals how you can protect your independence, increase profitability, and build a team that runs like clockwork—even as the landscape shifts under your feet.
Treatment Coordinator Guide to Patients
Eliminate obstacles so your patients say, “YES!” This guide is for Treatment Coordinators to create the ultimate patient experience with step-by-step strategies to book appointments and build momentum for same-day starts.
TC Checklist
Increase new patient starts with this TC Checklist. After working with the top orthodontic practices in the nation we have put together this checklist for treatment coordinators to help book more new patients and bolster same-day starts.
TC Price Strategies
Discover these 5 game-changing price strategies utilized by the nation’s best orthodontic practices. Discover how to overcome price objections and start more patients every day!
The #1 Thing Orthodontists Need to Do to Grow Their Practice
Growth feels good. New signage. New markets. New potential. But here’s the catch: opening another location doesn’t guarantee success. It guarantees overhead, stretched resources, and thinner margins. One orthodontist learned this after years of splitting attention across multiple offices. His breakthrough? He closed a location everyone called a “goldmine.” His practice grew 50 percent in a year. True growth isn’t about multiplying offices. It’s about mastering what you already have before chasing the next opportunity.
3 Pillars That Transform Team Performance
Most orthodontic leaders think motivation lives in the paycheck. Add a bonus here, throw in a perk there, and watch performance soar. Except it doesn’t work that way. True motivation isn’t bought. It’s built. Dr. Ann Marie Gorczyca proves it every day with three psychological pillars: autonomy, mastery, and purpose. When you weave these into your culture, motivation becomes self-sustaining.
What Top Orthodontists Wish They Knew Before Spending Thousands on Ads
Right now, thousands of ads are flooding Meta. Your future patients are scrolling past most of them. The question is not how to post more. It’s how to convert strangers into patients before they ever pick up the phone.
The answer: turn every social profile into a trust funnel. Treat your channels as sales assets that earn trust with video, keep people inside your world long enough to like you, then point them to a clear next step.
A trust funnel converts a social channel into a sales asset. Instead of scattered posts, you deliberately design profiles and content to shepherd a cold viewer through a sequence: discover you, understand you, like you, and finally act.
This Is The #1 TC Shift That Separates Elite Practices
Most practices treat treatment coordinators like script readers chasing conversion numbers, but the best TCs do so much more. They’re the heartbeat of the office—the emotional anchor for families making life-changing decisions. By balancing passion, purpose, and processes, TCs transform anxious first visits into lasting trust, fuel practice growth, and shape a culture where patients feel cared for, not sold to.
Uncover 3 Hidden Assets In Your Practice
Discover the three overlooked assets inside your orthodontic practice that can double new patient numbers without spending another dollar on ads.
Dental Practice Growth Blueprint – A Step-by-Step Growth Guide
Scaling a dental or orthodontic practice isn’t magic—it’s the result of applying a strategic, proven system with the right growth partner. At HIP Creative, we don’t offer marketing tricks. We deliver transformation through a holistic, measurable framework built to give you More Starts, More Time, and More Freedom. Let’s walk through the blueprint that reflects our mindset, methodology, and many success stories with practices just like yours.
Pensacola Dermatology
Since partnering with HIP in 2018, Pensacola Dermatology has achieved a 96% increase in revenue, stabilized seasonal patient flow, and built a digital presence that authentically reflects their practice. With HIP’s proven strategies and ongoing support, the practice continues to grow with confidence year after year.
Dutchess Orthodontics
Through their partnership with HIP, Dutchess Orthodontics unlocked new levels of growth, achieving over 1,000% ROI in just 30 days. With strategic guidance, proven systems, and hands-on coaching, the practice continues to see stronger patient flow, higher conversions, and lasting momentum.
Efros Orthodontics
Since 2019, the practice has more than tripled in size (from 2 to 7 locations) and has seen production increase by as much as 200 to 300%. Even in slower seasons, the momentum has stayed strong, including the single largest month Dr. Efros had ever had.
Macdonald Orthodontics
The results tell the story: 651 new leads in 2024 and a 930% return on ad spend. But the impact goes deeper. With HIP’s guidance, the practice improved conversion processes, streamlined follow-up, and aligned their team to maximize every opportunity.
Josh Johnson Orthodontics
Since joining HIP’s Patient Acquisition and Retention Framework (PARF®), Josh Johnson Orthodontics generated 775 leads in under a year, with conversion rates consistently at 75–80%. Within weeks of onboarding, 56 patients had already started treatment and 9 more were scheduled—clear proof of the system’s effectiveness.
Nelson Family Orthodontics
In a year when many practices slowed down, Nelson Family Orthodontics grew 20%. With HIP’s coaching, audits, and PracticeBeacon support, their team streamlined follow-up, reduced pending leads from over 60 to zero, and kept new consults flowing. By strengthening their systems and staying accountable, they unlocked consistent results—even in slower seasons.
Potter Orthodontics
Before partnering with HIP, Dr. Potter worked with more than 15 different marketing companies, searching for a partner who could match his vision. Despite knowing digital marketing was the key to growth, he struggled to find a company willing to guide him with clarity and accountability.
Hulme Orthodontics
From the start, we introduced a clear strategy supported by PracticeBeacon to streamline lead follow-up and strengthen patient communication. Alongside consistent coaching and training, we gave Rawle Orthodontics the tools to build sustainable momentum.
Watterson Dentistry
When Dr. Watterson began working with HIP, his goal was to attract more families, grow his orthodontic services, and create a smoother patient experience. From the start, we delivered a clear plan that combined marketing expertise, advanced tools, and hands-on coaching. The team implemented targeted campaigns, improved online presence, and integrated PracticeBeacon to manage new patient leads more efficiently. This led to $300,000 of production in the first month!
Orthodontics
We know orthodontics. Our proven framework gives you the competitive edge to stand strong in your market. We get you in front of the right prospective patients at the right time. Our tried and true process reduces friction, making it easier than ever to engage, educate, and delight your patients.
Oral Surgery
Building a credible online presence doesn’t happen overnight, but with consistent digital marketing efforts, you can top search results and achieve your dream results in no time. We’ve implemented oral surgery marketing strategies and conducted field research that makes us confident that these methods lead to a significant increase in new patient appointments and periodontal practice growth.
General Dentistry
By drawing in more prospective patients and showcasing your expertise and professionalism, you will increase new patient appointments, and your dental practice will enjoy a huge increase in revenue.
Cosmetic Dentistry
We help you identify which digital marketing efforts work best for your practice — while you focus on what you’re good at: cosmetic dentistry. Our team will make sure your practice gets noticed and achieves your desired results.
Pediatric Dentistry
Our team of skilled marketing experts will work with you to create a compelling strategy that targets patients seeking pediatric dentistry services you want to reach most, and ensures you are forging the connections you want.
Implant Dentistry
By using these dental implant marketing ideas to reach an untapped market, you are elevating your practice to the next level of success. An effective marketing strategy for these devices will attract a new customer base that will increase the growth rate of your business and allow you to perfect more smiles than ever before.
Periodontics
We rely on a variety of methods to discover your goals, desires, and needs for your periodontic practice. We craft a compelling strategy designed to boost your brand awareness and allow you to connect with patients seeking periodontic services.
Meet The Masterminds Behind Your Growth
You’re not hiring a vendor. You’re gaining a team—growth consultants, creative minds, strategists, media buyers, and trainers who are obsessed with your results.
We operate like masterminds, not marketers—fueled by the principles in Master Your Mindset and driven to think bigger, push boundaries, and lead with purpose. At HIP, mindset isn’t a buzzword—it’s the foundation of how we solve, serve, and scale.
Here are just a few benefits of working with us:
- Experts In Practice-Specific Growth Strategy
- Laser-Focused On ROI, Not Vanity Metrics
- Certified Specialists in Paid Ads & SEO
- Experienced Trainers for Front Desk & TCs
- Creatives Who Understand Branding & Conversion
- Strategic Advisors Who Treat Your Goals Like Their Own
- Relentlessly Collaborative & Always One Call Away
Get More Starts, More Time &
More Freedom Today
We’ll help you transform your practice to serve your patients better, empower your team, and build a business and lifestyle that are 100% sustainable.
The results will change more than just your numbers—they’ll change your life.
You’ve got a trusted advisor, a 60+ person team, and a proven system backing you up. All you have to do is be a great doctor—we’ll take care of the rest.