Stop Guessing.
Start Growing.
Forget surface-level tips and generic advice. We create resources that solve real problems and spark real momentum. You’ll find tools that are built to work in the real-world—no fluff here.
The GrowOrtho Podcast
Our GrowOrtho Podcast is your go-to resource for growing a thriving practice.
We’re here to pull back the curtain on what makes the top 1% of practices successful. Each episode is packed with real-world tips and proven strategies to help you optimize every part of your business—from your front desk and call center to consults, operations, and beyond.
Whether you’re looking to streamline your workflow or scale your practice, you’ll find the insight and inspiration you need right here.
Orthodontic Secrets Ebook
We specialize in helping orthodontists expand their practice by finding new patients, improving the patient intake process, positioning the practice as a provider of choice, and creating a practice culture employees and patients want to be a part of. We are so passionate about helping orthodontists become leading providers of choice that we are giving our playbook to you. We want you to see exactly how to grow your practice and the tools we have to offer to help you along the way.
The Easy Growth Playbook: 5 Proven Shifts to Attract More New Patients Without Adding Stress to Your Day
Learn five proven marketing and workflow shifts that top dental and orthodontic practices use to double production without extra stress. Download the free Easy Growth Playbook and start scaling today.
The Anatomy of Sales: Influencing with Integrity in Orthodontics
Ready to scale your orthodontic practice but unsure whether to hire an associate or expand to multiple locations? This comprehensive guide reveals the exact financial benchmarks, compensation models, and operational strategies used by the most successful orthodontic practices.
The Oral Surgery Growth Compass: The Ultimate Market Insight Guide
Unlock hidden growth levers, boost complex case volume, and future-proof your oral surgery practice with this data-rich eBook. Discover key insights, economic forecasts, and proven strategies to stand out in 2025 and beyond.
The Orthodontist’s Guide to Growth: Strategic Decisions on Associates & Locations
Download this strategic guide for orthodontists to learn when and how to hire associates, expand to new locations, and scale your practice with confidence. Practical insights, financial benchmarks, and proven systems from industry experts.
The Big Lies in Practice Marketing with Luke Infinger & Jay Abraham
Discover the mindset and strategic frameworks that transform dental and orthodontic practices. In this compelling video sales letter, Jay Abraham and Luke Infinger reveal how to unlock hidden profits, boost case acceptance, and future-proof your practice with performance-based marketing and leadership systems.
Future-Proof Your Dental Practice: A Strategic Blueprint for 2025 & Beyond
This free eBook, Future-Proofing Your Dental Practice: A Strategic Blueprint for 2025 & Beyond, reveals how you can protect your independence, increase profitability, and build a team that runs like clockwork—even as the landscape shifts under your feet.
Treatment Coordinator Guide to Patients
Eliminate obstacles so your patients say, “YES!” This guide is for Treatment Coordinators to create the ultimate patient experience with step-by-step strategies to book appointments and build momentum for same-day starts.
TC Checklist
Increase new patient starts with this TC Checklist. After working with the top orthodontic practices in the nation we have put together this checklist for treatment coordinators to help book more new patients and bolster same-day starts.
TC Price Strategies
Discover these 5 game-changing price strategies utilized by the nation’s best orthodontic practices. Discover how to overcome price objections and start more patients every day!
Hiring A Dental Advertising Agency – Learn The Proven Framework That Has Helped So Many
Hiring a dental advertising agency can feel like a leap of faith. You’re busy running a practice, trying to keep schedules full, and counting on marketing to do what it’s supposed to do: bring in high-quality new patients and the right procedures.
Why Patient Experience TRUMPS Technology in Orthodontics
Orthodontists invest millions in technology and training, but the practices that grow treat patients like people, not procedures. In a world of automation, genuine human experience has become the rarest competitive advantage in orthodontics.
How To Grow An Oral Surgery Practice – 10 Action Steps For Growth
Growing an oral and maxillofacial surgery practice has never been about doing “more marketing.” It’s about building a repeatable patient-acquisition system that matches how oral surgery referrals actually happen — and how patients search, evaluate, and commit to care today.
Stop Guessing on Local SEO… Start Using AI to Win Your Market
Local SEO used to demand hours of manual grind: tweaking tags, drafting pages, building links, and hoping Google noticed. Then AI arrived and shifted everything. Used right, AI doesn’t replace good strategy. It accelerates it. For practices that depend on local search to keep chairs full, AI is becoming your quiet but powerful partner.
Reactivation Beats Acquisition: Turn Yesterday’s “Not Now” Into Today’s Starts
Your biggest growth opportunity isn’t in the market. It’s in your database. Right now, six figures sit waiting in yesterday’s “not now” answers. When you build a reactivation rhythm—clean lists, simple offers, phone calls that serve, and paths to same-day starts—you unlock revenue that costs nothing to acquire.
Variability & Trust: The Hidden Engine of Growth
Most practices chase growth outside their doors. The truth: the fastest, least expensive lift comes from inside. Reduce variability. Increase trust. Watch conversions rise.
Lanier Orthodontics
Lanier Orthodontics, led by Dr. Wesley Gass, is known in Dawsonville for delivering orthodontic care with a family-first approach. By combining advanced technology, personalized treatment, and a welcoming atmosphere, Dr. Gass and his team create confident smiles while making every patient feel like part of the family.
Beach Cities Orthodontics
Beach Cities Orthodontics, led by Dr. Kristin Evans Brothers and Dr. Peter Sinclair, is known in the South Bay for combining advanced orthodontic expertise with a welcoming, family-centered atmosphere. With a focus on comfort, trust, and community, their team delivers personalized care that helps every patient feel at ease while achieving confident, beautiful smiles.
Okuda Orthodontics
After partnering with HIP, everything changed. For the first time, Dr. Okuda saw consistent growth backed by real data and proven best practices. The difference was immediate and measurable, giving his practice momentum he had never experienced before.
Southern Roots Dentistry
When Southern Roots Dentistry joined forces with HIP, they embraced HIP’s Patient Acquisition and Retention Framework (PARF®) to elevate operations, improve lead handling, and enhance the patient journey. Alongside a visually polished new website, HIP introduced integrated tools like PracticeBeacon for seamless follow-up, plus recommendations for secure patient forms and payment options.
Sherman & Briscoe Orthodontics
From the start, HIP did more than launch campaigns—we brought structure. Clear systems, playbooks, and hands-on training reshaped day-to-day operations, from lead routing and front-desk scripts to KPI dashboards and a tighter creative review.
Moore Orthodontics
When Moore Orthodontics joined forces with HIP, they quickly embraced the Patient Acquisition and Retention Framework (PARF®). This gave their team the structure to handle new patient calls more effectively, track results, and keep the entire office aligned.
Rawle Orthodontics
From the start, we introduced a clear strategy supported by PracticeBeacon to streamline lead follow-up and strengthen patient communication. Alongside consistent coaching and training, we gave Rawle Orthodontics the tools to build sustainable momentum.
Leland Orthodontics
Dr. Andrew Leland sought out HIP because he finally realized his “homemade” processes hit a plateau when it came to growth for his practice. After reading Luke Infinger’s Practice Growth series of books, he declared to his team, “we’re transitioning from a small orthodontic practice into an orthodontic business!”
Harvey & Thomas Orthodontics
Harvey & Thomas Orthodontics, became known for their commitment to transforming smiles and providing exceptional patient care. Dr. Thomas and his team serve their community with warmth, precision, and a dedication to each patient’s unique journey, building a trusted reputation across the area.
Orthodontics
We know orthodontics. Our proven framework gives you the competitive edge to stand strong in your market. We get you in front of the right prospective patients at the right time. Our tried and true process reduces friction, making it easier than ever to engage, educate, and delight your patients.
Oral Surgery
Building a credible online presence doesn’t happen overnight, but with consistent digital marketing efforts, you can top search results and achieve your dream results in no time. We’ve implemented oral surgery marketing strategies and conducted field research that makes us confident that these methods lead to a significant increase in new patient appointments and periodontal practice growth.
General Dentistry
By drawing in more prospective patients and showcasing your expertise and professionalism, you will increase new patient appointments, and your dental practice will enjoy a huge increase in revenue.
Cosmetic Dentistry
We help you identify which digital marketing efforts work best for your practice — while you focus on what you’re good at: cosmetic dentistry. Our team will make sure your practice gets noticed and achieves your desired results.
Pediatric Dentistry
Our team of skilled marketing experts will work with you to create a compelling strategy that targets patients seeking pediatric dentistry services you want to reach most, and ensures you are forging the connections you want.
Implant Dentistry
By using these dental implant marketing ideas to reach an untapped market, you are elevating your practice to the next level of success. An effective marketing strategy for these devices will attract a new customer base that will increase the growth rate of your business and allow you to perfect more smiles than ever before.
Periodontics
We rely on a variety of methods to discover your goals, desires, and needs for your periodontic practice. We craft a compelling strategy designed to boost your brand awareness and allow you to connect with patients seeking periodontic services.
Meet The Masterminds Behind Your Growth
You’re not hiring a vendor. You’re gaining a team—growth consultants, creative minds, strategists, media buyers, and trainers who are obsessed with your results.
We operate like masterminds, not marketers—fueled by the principles in Master Your Mindset and driven to think bigger, push boundaries, and lead with purpose. At HIP, mindset isn’t a buzzword—it’s the foundation of how we solve, serve, and scale.
Here are just a few benefits of working with us:
- Experts In Practice-Specific Growth Strategy
- Laser-Focused On ROI, Not Vanity Metrics
- Certified Specialists in Paid Ads & SEO
- Experienced Trainers for Front Desk & TCs
- Creatives Who Understand Branding & Conversion
- Strategic Advisors Who Treat Your Goals Like Their Own
- Relentlessly Collaborative & Always One Call Away
Get More Starts, More Time &
More Freedom Today
We’ll help you transform your practice to serve your patients better, empower your team, and build a business and lifestyle that are 100% sustainable.
The results will change more than just your numbers—they’ll change your life.
You’ve got a trusted advisor, a 60+ person team, and a proven system backing you up. All you have to do is be a great doctor—we’ll take care of the rest.