The success of any orthodontic practice is based on their ability to bring new patients in the door. However, if you are already seeing a large number of patients, it can be difficult to accommodate the influx of new consults without having to work longer hours. In this blog post, we will discuss how the […]
Implementing the 30-Minute Consultation: Chapter 3 of The Ultimate Treatment Coordinator Read More »
Marketing for orthodontics is more crucial than ever. Just a few years ago, you could build a successful orthodontic practice relying solely on referrals from a few loyal local dentists, but those days are long gone. As large ortho chains and private equity investors develop increasingly advanced orthodontics marketing strategies, the average orthodontist must evolve
16 Orthodontic Marketing Strategies Proven to Boost Your Sales Read More »
Change is inevitable, and this is especially true when it comes to business. As the world around us shifts and evolves, so too must our businesses. While change can be uncomfortable, it’s often necessary in order to achieve growth within our organizations. This is especially true for those in the orthodontics industry who are striving
Fostering the Right Mindset: Chapter 2 of The Ultimate Treatment Coordinator Read More »
When a lead comes to your office for an initial consultation, they are taking a leap of faith. They know they want to get their crooked teeth straightened, but they don’t know if they will like you, your office, or your team. They’re not sure if the process will fit into their life and schedule.
Introducing Book 2 of The Orthodontic Practice Growth Series—The Ultimate Treatment Coordinator: Closing Secrets of the Nation’s Top 1% Orthodontic Practices by Luke Infinger! This series focuses on the Treatment Coordinator role, which is the person responsible for inspiring new patients to make the commitment to the process of straightening their teeth and building a
Introduction to The Ultimate Treatment Coordinator Read More »
In a world dominated by digital advertising, it can be easy to overlook one of the most powerful tools dentists have for reaching new patients—direct mail. Dental direct mailing services have been bringing new patients through the doors of dental practices for nearly 100 years, and it’s still incredibly effective. From introducing yourself to the
Are Dental Direct Mail Services Worth It? Read More »
Luke Infinger is the founder and CEO of HIP, a full-service marketing orthodontic agency based in Pensacola, FL. Over the past decade, Luke has successfully scaled his agency to become one of the top firms in the orthodontic space with over 10 million in annual revenue. So, how did Luke do it? Here are some
The Right Way to Scale a Business: Strategies and Tips for Long-Term Growth Read More »
Orthodontist Dr. Ben Fishbein is a man who knows the value of a simple shift in thinking. With years of experience in the industry and a passion for helping others, he has transformed not only his own life but the lives of those around him. In this episode, we will explore the key principles that
How Orthodontist Dr. Ben Fishbein Changed His Life with a Simple Shift in Thinking Read More »
Dental SEO Guide To grow your dental practice in 2024 and beyond, you need to ensure patients can easily find you online. But with so many dental practices vying for patients’ attention, how can you make sure that your website gets found? The answer lies in dental SEO, or search engine optimization. While an omnichannel
SEO For Dentists: The Ultimate Step-By-Step Guide 2024 Read More »
When I was put in charge of Chick-fil-A’s leadership program many years ago, I quickly realized that the customer service experience is one of the most important aspects for any business. It was in this season of my life that I learned a lot about customer service, effective communication, and leadership. Not only did this
Conclusion of Front Desk Secrets Read More »
Having a well-trained team that understands best practices for growth is essential if you want your practice or business to reach its full potential. To achieve success it’s necessary to create an efficient team structure by separating outpatient care center duties from those of the front desk—while still allowing them both to work together seamlessly—so
A Team That Understands the Best Practices for Growth: Chapter 10 of Front Desk Secrets Read More »
As an orthodontist, you understand how important it is to provide your patients with a positive and welcoming experience. You want them to feel comfortable and at ease when they come into your office. You also know that if their first impression of the practice isn’t great, they may be less likely to return for
A Team That Benefits from the Patient Care Center: Chapter 9 of Front Desk Secrets Read More »
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