SEO

Orthodontist Reputation Management

The Importance of 5 Star Google Reviews for Orthodontists

Google reviews are important for any business, but particularly so for dentists and orthodontists. So many individuals experience a genuine phobia or anxiety when it comes to having work done in their mouths and on their teeth. Ensuring your practice has 5 star Google Reviews linked with your online profile can be critical to capturing …

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How Has Dental Marketing Evolved Over Time?

If you have worked in orthodontics or dentistry for many years, you will have noticed a definite shift in the way practices and their services are marketed. Gone are the days where full-page adverts in newspapers or a catchy radio jingle were optioned as the pinnacle of marketing. How Has Dental Marketing Evolved Over Time? …

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Is Your Website Targeting The Right Keywords And Search Terms?

Every business owner understands the importance of an online presence in the digital age. Social media platforms along with your website help to boost your visibility and represent an investment in both your time and money. But what if your website is not optimized to target the right keywords and search terms that your target …

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The Importance Of A Fast Website For Your Dental Practice

We’ve all experienced the frustration of a slow-loading website. More often than not we click back to the search engine and abandon that search result and try another. If you are the owner of a small business such as an orthodontics practice, this can have a significant impact on your growth. Loss of new patient …

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Dental Marketing Ideas That Work

Dental Marketing Ideas to Grow Your Practice

Effective marketing strategies are the cornerstone of a successful business, and dental offices are no exception. Expanding your sphere of influence and reaching new patients through targeted marketing is an exciting venture. However, we understand it can be overwhelming to figure out where to start. Therefore, our agency combines an in-depth understanding of efficient marketing …

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10-SEO-Mistakes-to-Avoid-with-Your-Website-Redesign

10 SEO Mistakes to Avoid with Your Website Redesign

Redesigning your website can be a truly exciting time for everyone involved. You get to give your site a new look, a new content and (hopefully) generate new traffic in the process. When doing a redesign, however, there are a number of different things that you’ll need to consider. There are a few common mistakes …

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Does Your Website Content Speak to Visitors?

One of the most important elements of your business‘ website is content for a large number of different reasons. For starters, sites with regularly updated content are favored in search engines like Google, Bing and Yahoo for SEO purposes. Secondly, high quality content isn’t just what attracts visitors – it’s what keeps them coming back …

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How Content Marketing Can Grow Your Business

Content marketing is one of the hottest ways to find new customers and cement relationships with returning customers. If you own or run a small business, content marketing is an opportunity to drive new customers to your website or into your brick and mortar business that you should take advantage of. However, content marketing is …

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How to get your SEO right

How to Get Your SEO Right

To say SEO has “changed a lot” would be the understatement of the decade. Just take a look at how Google’s Panda and Penguin algorithm updates shook the world of SEO professionals — marketers and SEO agencies worldwide halted their link-building and keyword-obsessed ways and swapped them for a long overdue focus on quality content.