Dr. Rochford’s practice, a well-established institution in the community for over sixty years, faced the challenge of growing their patient base beyond organic, community-driven referrals. While this approach had sustained them for decades, it was insufficient for their growth.

Dr. Ouellette, the owner of St. Johns Orthodontics, faced the challenge of slow, steady growth in his practice after six years of operation. With a Google presence that was weak and a desire to see his practice grow beyond its current state, Dr. Ouellette sought a partner who could help him reach new heights.

Dr. Craig Murphy kickstarted Murphy Orthodontics by purchasing a small practice in New Orleans that was outdated across the board. So, naturally, this left him and his team spinning their wheels turning a brand new, small office into the practice of their dreams. Naturally, if you have an orthodontic practice, you need orthodontic patients. When you are unsure of who to turn to in order to help you grow your practice, just finding any marketing firm that promises to get you leads sounds like the right play.

When we met Dr. Ana Castilla, she had been running her practice since 2013, growing it from averaging nine starts per month to now doing well over 1,000 starts per year. Since purchasing the practice, her model has evolved over the years, becoming more specialized and more in-tune with the demographic of her target patients.

When we started working with Wentz Orthodontics, they were a thriving 9-office practice looking for moderate growth. After all, an 8-figure business can only scale so quickly, right? Before they knew what hit them, Wentz was booking 61% more new patient exams than the previous year and dominating both paid and organic results through the Lubbock, Texas area. Let’s take a look at what happened and how Wentz Orthodontics has added as much as $4.5M in gross production in a single year working with HIP.

When we started working with Farina Orthodontics in Tampa, Florida, the circumstances for growing a business were about as dire as possible. The COVID pandemic had just struck, and the restrictions were at their worst. People couldn’t leave the house, offices were closed, and uncertainty was everywhere. So, how did we help Dr. Farina and his team continue to find patients for their three locations? And how did we create growth for them while the world economy was paralyzed? Let’s take a look…

Dr. Connor Despot bought his practice in Buda, TX, in October of 2019. And while he was planning on growth from the beginning, he describes those early days as “pure chaos.” They were almost 100% dependent on doctor and patient referrals initially, which meant that revenue was unpredictable and outside their control. So they started spending big money on Google ads but couldn’t tell if it was bringing them any business. Dr. Despot was determined to succeed and serve his growing community. And he realized that if he wanted to grow, he’d need to invest in the systems and partners to help him plan, track, and scale that growth. So he hired HIP and implemented our Patient Acquisition and Retention Framework (PARF®). The rest, as they say, is history…

Dr. Ernie McDowell of AllSmiles Orthodontics always believed in marketing. But while he was willing to invest, he was never sure how much it made sense to spend. Because he couldn’t clearly see what that investment was doing for him. But that all changed after he met HIP. Once we started running ads for him and he could see the ROI directly in our PracticeBeacon CRM software, he was hooked.

Cassinelli, Shanker & Baker Orthodontics is a beloved institution in the Cincinnati area, with a ⭐⭐⭐⭐⭐ rating on Google on over 650+ reviews. So they’ve done a lot of things right over the years. But when they came to us, they didn’t want to let complacency keep them from realizing their potential. They knew that more growth was possible and wanted a way to squeeze more profit out of their multi-location practice.