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Welcome to this week’s episode of GrowOrtho! In today’s episode, we hear from Aliza Ray, Director of Marketing at Fishbein Orthodontics in Florida. Tune in to hear her thoughts about: What her day-to-day role looks like as director of marketing Strategies that help internal marketing teams work within departments — and within the external community, too The building blocks of […]
How to Master Internal Marketing Read More »
We’ve all experienced the frustration of a slow-loading website. More often than not we click back to the search engine and abandon that search result and try another. If you are the owner of a small business such as an orthodontics practice, this can have a significant impact on your growth. Loss of new patient
The Importance Of A Fast Website For Your Dental Practice Read More »
Welcome back to another episode of The GrowOrtho Podcast. In today’s episode, we hear from Harrison Bagdan, Senior Practice Advisor at Hip Creative. Tune in to hear what Harrison has to say about: The patterns of practice growth Harrison sees among today’s orthodontists (and why some orthodontists are just “spinning their wheels” despite having decent
Converting New Patient Opportunities in the 21st Century Read More »
Whether your orthodontics practice is new or established, money set aside for your marketing needs to stretch as far as possible. Creating truly impactful marketing isn’t something that happens by mistake – it is the result of proper research and clever strategizing. So how do you get the most from your marketing budget and ensure
Getting The Most From Your Marketing Budget Read More »
We’ve discussed previously the value that social media can play in your marketing. While social media is certainly a vital component of a successful marketing strategy, it shouldn’t be your sole focus for maintaining an online presence. Your website has its own role to play in supporting the success of your orthodontics practice. Simply having
Is Your Website Really Working For You Read More »
Welcome back to The GrowOrtho Podcast. This episode features Kasey Workman, Director of Sales at Fishbein Orthodontics. Kasey oversees their team of six treatment coordinators and makes sure everything works smoothly for the highly successful Pensacola-area practice. Tune in to hear about: The typical journey of becoming a Fishbein patient, starting with the initial consult Why
A Guide for Treatment Coordinators Read More »
Welcome back to The GrowOrtho Podcast. In today’s episode, we chat with Chris Bentson, who’s been involved in the specialty orthodontics field for over three decades. As the co-founder of Bentson Copple & Associates, Chris currently offers his expertise to orthodontists who need help with everything from valuation to talent recruitment to selling a practice.
How to Future-Proof Your Orthodontic Practice Read More »
The perfect smile is becoming more and more of a necessity. Influencers everywhere flaunt the gleaming smiles we all dream of having – so how do you capture those seeking the same? How do you make your dental practice stand out from the rest? The answer is effective dental marketing strategies. Whether for general dental
Best Dental Marketing Strategies For Facebook In 2021 Read More »
Do you feel your current marketing is failing to hit the mark? Noticed a decline or stagnation in your new patient numbers when you were expecting a boost? You more than likely need to review your strategies and give them a shake-up. If you haven’t yet ventured into marketing your practice, it is vital that
9 Proven Dental Marketing Strategies To Bring You New Patients Each Month Read More »
This episode of The GrowOrtho Podcast features Trey Rivera. Trey is the founder of Beyond Just You and helps orthodontists and dentists build their dream teams. Trey helps practice owners from the initial steps of candidate attraction, interviewing/onboarding, all the way through team retention and development. In today’s episode, you can look forward to learning about: How Trey
How to Attract and Deploy Top Talent in Your Orthodontic and Dental Practice Read More »
Welcome to the latest episode of GrowOrtho, brought to you today by Hip Creative. In today’s episode, we welcome Colin O’Keefe. Colin earned his BA in Business from Virginia Tech and began his career in credit card processing sales—then soon discovered how deceptive the industry can be. Along with his business partner Tony Bolduc, Colin founded
How Orthodontists Can Reduce Processing Fees Without Changing Any Software or Vendors Read More »
Some of the biggest challenges for dental offices include the increasing competition in their area and an overwhelming list of marketing ideas that leave them feeling confused. You are an authority in your field who has treatments the people in your community need, but you may be struggling to find a way to best showcase
The Forgotten Marketing Strategy That Still Works: Dental Websites Read More »
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