Is Your Website Targeting The Right Keywords And Search Terms?

Every business owner understands the importance of an online presence in the digital age. Social media platforms along with your website help to boost your visibility and represent an investment in both your time and money. But what if your website is not optimized to target the right keywords and search terms that your target

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How to Master Internal Marketing

Welcome to this week’s episode of GrowOrtho! In today’s episode, we hear from Aliza Ray, Director of Marketing at Fishbein Orthodontics in Florida. Tune in to hear her thoughts about: What her day-to-day role looks like as director of marketing Strategies that help internal marketing teams work within departments — and within the external community, too The building blocks of

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The Importance Of A Fast Website For Your Dental Practice

We’ve all experienced the frustration of a slow-loading website. More often than not we click back to the search engine and abandon that search result and try another. If you are the owner of a small business such as an orthodontics practice, this can have a significant impact on your growth. Loss of new patient

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Converting New Patient Opportunities in the 21st Century

Welcome back to another episode of The GrowOrtho Podcast. In today’s episode, we hear from Harrison Bagdan, Senior Practice Advisor at Hip Creative. Tune in to hear what Harrison has to say about: The patterns of practice growth Harrison sees among today’s orthodontists (and why some orthodontists are just “spinning their wheels” despite having decent

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Is Your Website Really Working For You

We’ve discussed previously the value that social media can play in your marketing. While social media is certainly a vital component of a successful marketing strategy, it shouldn’t be your sole focus for maintaining an online presence. Your website has its own role to play in supporting the success of your orthodontics practice. Simply having

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A Guide for Treatment Coordinators

Welcome back to The GrowOrtho Podcast. This episode features Kasey Workman, Director of Sales at Fishbein Orthodontics. Kasey oversees their team of six treatment coordinators and makes sure everything works smoothly for the highly successful Pensacola-area practice. Tune in to hear about: The typical journey of becoming a Fishbein patient, starting with the initial consult Why

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How to Future-Proof Your Orthodontic Practice

Welcome back to The GrowOrtho Podcast. In today’s episode, we chat with Chris Bentson, who’s been involved in the specialty orthodontics field for over three decades. As the co-founder of Bentson Copple & Associates, Chris currently offers his expertise to orthodontists who need help with everything from valuation to talent recruitment to selling a practice.

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Best Dental Marketing Strategies For Facebook In 2021

The perfect smile is becoming more and more of a necessity. Influencers everywhere flaunt the gleaming smiles we all dream of having – so how do you capture those seeking the same? How do you make your dental practice stand out from the rest? The answer is effective dental marketing strategies. Whether for general dental

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9 Proven Dental Marketing Strategies To Bring You New Patients Each Month

Do you feel your current marketing is failing to hit the mark? Noticed a decline or stagnation in your new patient numbers when you were expecting a boost? You more than likely need to review your strategies and give them a shake-up. If you haven’t yet ventured into marketing your practice, it is vital that

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How to Attract and Deploy Top Talent in Your Orthodontic and Dental Practice

This episode of The GrowOrtho Podcast features Trey Rivera. Trey is the founder of Beyond Just You and helps orthodontists and dentists build their dream teams. Trey helps practice owners from the initial steps of candidate attraction, interviewing/onboarding, all the way through team retention and development. In today’s episode, you can look forward to learning about: How Trey

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